We’ve worked with XMA on all sorts of briefs and requirements including internal communications, case studies, award entries and videos that form part of their marketing campaigns. In us, they required a partner that was always on-hand to turn an initial brief or idea into a creative vision with a workable production plan – sometimes with a very tight deadline.
The key to the success of this partnership has been in creating streamlined processes, enabling us to act as a seamless extension of XMA’s marketing team. We established a single point of contact for them and were able to react quickly to requirements, adapting our approach to overcome challenges and provide the best solutions. The ultimate goal was to provide the benefit of our specialist knowledge and resources, without putting in place the barriers that can be synonymous with working alongside an external agency.